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You are here: Home / YouTubular Conversations / The Diamond Minecart – It’s nice to be popular | Youtubular Conversations Ep 4

The Diamond Minecart – It’s nice to be popular | Youtubular Conversations Ep 4

September 1, 2015 by Harry Hawk Leave a Comment

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Videos About Video Gaming Rule The YouTube Roost.

Breaking news about YouTube isn’t always understandable outside of its niche. I think nearly everyone older than 16 has a really difficult time understanding the appeal of videos about video playing. The British Paper The Guardian has reported (Monday August 31, 2015) that the YouTube channel The Diamond Minecart has become the, “most popular YouTube channel.”

A photo of Daniel from the diamond minecart

Daniel from The Diamond Minecart – YouTuber & Storyteller

So what does it mean to be popular? Last week we spoke about Troye Sivan with the 195 million views his channel has earned since 2007. Let’s put that quickly into prospective. In July of 2015 the Guardian reports The Diamond Minecart had “402m” views; more than 2x the views of Mr. Sivan’s eight year old channel in a single month.

Let’s look at the #’s.. as of August 31, 2015 9:29 Pm EDT — TDM was created in Jul 14, 2012 and has 7,758,479 subscribers • 4,276,960,416 views — you are reading that correct 4.2 Billion views. SocialBlade the YouTube statistics site notes in August the site had “less views (368,820,000) and  gained 407,060 subscribes in the last 30 days.” The channel is hosted by Daniel Middleton.

Periscope Used For Growth Hacking.

In other news friend of FIR Alex Yong interviews entrepreneur Mario Armstrong about using periscope to “growth hack” his business. The link to the article is here.

I mentioned I would have a link to a Mike Levin video, while I have not been able to locate that video, here is a link to his channel.

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  • New podcast: YouTubular Conversations debuts August 20

About Harry Hawk

Harry Hawk is a marketing consultant focused on cross channel attribution, paid social, community building and content strategy. As an Adj. Prof (CUNY + SWCCD) he has a focus in Hospitality, Business, eCommerce & Event Management/Planning.

Harry has a diverse range of clients in Robotics, Logistics and Baking. Harry has worked with many companies including HubSpot Labs, Momentum Machines, Phillip Morris, Paramount Home Pictures, NY Water Taxi, and many other startups.

Filed Under: YouTubular Conversations

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