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EPISODE #68: SHEL HOLTZ – EMBRACING CHATGPT FOR INTERNAL COMMS

January 30, 2023 by Sharon McIntosh and Sharon Phillips Leave a Comment

https://traffic.libsyn.com/fir/EE_Voice_episode_68.mp3

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Artificial intelligence (AI) is here, and no one is less surprised than Shel Holtz.

So many of us know Shel from his 40-plus years as a consultant, speaker, blogger, author, and co-founder of the FIR Podcast Network, but it is his fascination with emerging technologies that make him the ideal person to discuss AI models like ChatGPT.

“Mark my words,” Shel wrote in 2016, “Bots are coming to the workplace, to media relations, to public relations. They are coming just as surely as the web was going to completely disrupt the way communications was done a quarter century ago.”

Now, with his prediction a reality, Shel joins our podcast to urge communicators to embrace AI tools, rather than fear being replaced by them. To Shel, learning how to properly – and ethically – use AI is becoming an essential skill and can help us generate ideas, overcome writers block, teach writing, and save time.
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Filed Under: EE Voice Tagged With: AI, chatbots, ChatGPT, Content Writing, productivity tools, shel holtz, Writing

The Spin Sucks Podcast with Gini Dietrich (album art)

Spin Sucks 114: Providing 24/7 Services

August 19, 2020 by Gini Dietrich Leave a Comment

https://traffic.megaphone.fm/OSC4713081244.mp3

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Chip and Gini explore how to handle clients who want 24/7 social media management or other services that require major staff commitments — and would prove to be quite expensive to offer.
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Filed Under: Spin Sucks Tagged With: Agency Leadership Podcast, chip griffin, FIR Podcast, shel holtz

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