SEO Archives - FIR Podcast Network

FIR B2B #128: More SEO Secrets with Charley Spektor (Part 2)

September 25, 2019 by David Strom and Paul Gillin Leave a Comment

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In this second part of a two-podcast interview with search engine optimization expert Charley Spektor we discuss some of the practical tools that marketers can use to improve their SEO operations, common mistakes that marketers makes when trying to improve their SEO results, how to provide the best content mix to deliver solid leads and how to stay ahead of the constantly changing technology.
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FIR B2B #127: B2B SEO Secrets With Charley Spektor – Part 1

September 18, 2019 by David Strom and Paul Gillin Leave a Comment

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This is the first part of a two-podcast interview with Charley Spektor, principal at Saratoga B2B Group and an experts in search engine optimization. We talk about how Google’s search algorithms have changed in recent years, how B2B buyers use search differently than consumers and how even small companies can dominate search results if they pick their targets carefully.
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GOOGLE ALGORITHM UPDATES, WHAT BRANDS CAN LEARN!

October 25, 2017 by Suresh Babu Leave a Comment

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Google Algorithm Updates was the topic of discussion in this week’s podcast. Aman and Suresh discuss the history of Google’s first algorithm to latest algorithm and what we can learn from it.

The 124th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy

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DIGITAL INDIA #117 : ARE WEBSITES DEAD ?

September 5, 2017 by Suresh Babu Leave a Comment

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Do we still need a website in 2017, with all the platforms like Google, Amazon, Facebook, LinkedIn why, which brands should have website.

The 117th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy

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DIGITAL INDIA #105 : LOCAL SEO Guide, NAP & GOOGLE MY BUSINESS

June 13, 2017 by Suresh Babu Leave a Comment

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Today we discuss the Importance of Local SEO for Small & Local Business.

When we search for any local business. The first thing we come across is the business listings on the map or on the right-hand side. So how does a Business get into that listings?

The 105th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy

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DIGITAL INDIA #092 :WHAT BUSINESSES ARE GETTING WRONG ABOUT LOCAL SEO ?

March 7, 2017 by Suresh Babu Leave a Comment

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Local businesses are optimizing for word like near me, nearest and nearby. Which is challenging and difficult to incorporate meaningfully. But according to an article on Search Engine Watch from March’16: ‘near me’ searches doubled in 2015-16.

The 92nd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy
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FIR B2B #37: The Social Media Policy Shuffle

November 30, 2015 by Paul Gillin Leave a Comment

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The US FDA’s new social media shows how difficult it is for a big employer to walk the line between encouraging advocacy and not running afoul of other rules governing the workplace.
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