For Immediate Release: Podcasts for Communicators
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With the DeleteFacebook meme taking hold, privacy concerns may have finally reached a tipping point. B2B marketers who have been relishing the opportunity to personalize their interactions should perhaps pause and think about the potential backlash.
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The Privacy Commissioner of Canada looks at de-indexing and takedown notices as tools to provide us with more control over our data. And we take another look at the opacity of Facebook’s measures on news in the Newsfeed.
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http://traffic.libsyn.com/prworks/IPR467.mp3Podcast: Play in new window | Download (Duration: 15:45 — 12.8MB) | EmbedSubscribe: Google Podcasts | Email | RSS | Subscription OptionsOn this week’s Inside PR, Martin Waxman and Joseph Thornley talk about: Note to Self’s Privacy Paradox series We recommend that you click over to Privacy Paradox, a project of WNYC’s excellent Note to Selfpodcast. Register to… Continue Reading →
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http://traffic.libsyn.com/prworks/IPR465.mp3Podcast: Play in new window | Download (Duration: 28:07 — 22.7MB) | EmbedSubscribe: Google Podcasts | Email | RSS | Subscription OptionsGini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnow Distributing content on Facebook and other social platforms hasn’t proven to be the bonanza publishers need A new study, reported by Digiday,… Continue Reading →
Podcast: Play in new window | Download (Duration: 43:07 — 39.5MB) | Embed
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Paid digital advertising is a delicate balance between targeting and intrusion. Greg Johns of Initiative shares some insider details about how data mining companies use cookies for anonymous profiling to enable their customers to customize messaging and even correlate digital and off-line behavior.
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