When Shel and I started the For Immediate Release podcast, usually abbreviated to ‘FIR,’ in January 2005, we had a big vision for it.

We wanted to have a conversation about topics that interested us at that intersection of business, communication, and technology. As we noted in a post on December 21, 2004, introducing the forthcoming podcast, “We’ll bring a balanced view on what’s going on in the US and Europe in communication, technology and other relevant topics.”

We thought others might be interested not only in listening to us chatting but also contributing their opinions if they cared to share them with us. That way, we extend the conversation.
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