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FIR B2B #126: Unintended Consequences

September 6, 2019 by David Strom and Paul Gillin Leave a Comment

http://traffic.libsyn.com/fir/Fir-B2B_126.mp3

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Three different reports illustrate the law of unintended consequences: New privacy rules are helping improve email response, the influence of marketing falls as brand value grows and handing out rewards and awards to employees can actually make them less motivated.
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Filed Under: FIR B2B Tagged With: email marketing, GDPR

album art: Inside PR

Inside PR 512 – GDPR: Not yet in the rearview mirror

July 2, 2018 by Joe Thornley, Gini Dietrich and Martin Waxman Leave a Comment

http://traffic.libsyn.com/prworks/IPR512.mp3

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Six weeks after GDPR came into force, it’s clear that many companies haven’t really got it right. And now, California has enacted the toughest privacy law in the United States. So, if you thought GDPR and privacy rights were in the rearview mirror, think again.
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Filed Under: Inside PR Tagged With: audiograms, Facebook, GDPR, instagram, publishing, Slate

album art: Inside PR

Gini Dietrich shows us how to launch a podcast

June 4, 2018 by Joe Thornley, Gini Dietrich and Martin Waxman Leave a Comment

http://traffic.libsyn.com/prworks/IPR508a.mp3

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Gini Dietrich gives a textbook demonstration of how to start a podcast, we look at one important element of success in managing distributed workforces, and we look at the marketing and advertising hangover from the implementation of GDPR. All this, and news from the CPRS Annual Conference.
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Filed Under: Inside PR Tagged With: distributed workforce, GDPR, Spin Sucks Podcast

album art: Inside PR

Inside PR 494: Finding Time for Creativity, GDPR and Pew Research

January 16, 2018 by Joe Thornley, Gini Dietrich and Martin Waxman Leave a Comment

http://traffic.libsyn.com/prworks/IPR494.mp3

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This week, we discuss the approaching deadline to implement the provisions of the General Data Protection Regulations (GDPR), Pew research on television news consumption, and finding time for creative thinking.
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Filed Under: Inside PR Tagged With: creativity, GDPR, Pew Research

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