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Episode #34: 2019 EDELMAN TRUST BAROMETER: WHY THE EMPLOYER-EMPLOYEE CONTRACT MATTERS MORE THAN EVER

March 11, 2019 by Sharon McIntosh and Sharon Phillips Leave a Comment

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Since 2000, the Edelman Trust Barometer® has measured attitudes about the state of trust and credibility in business, government, NGOs and the media worldwide.

The annual Edelman survey’s results often confirm, sometimes surprise and always motivate us as internal communicators – and this year is no different. The 2019 report shows profound changes in the perception of employer-employee contracts, a finding that holds special significance for internal communicators.

In this episode of EE Voice, we talk with Tamara Snyder, who heads up Edelman’s Employee Experience Team, about the shift in employee mindsets revealed in their latest report. (Tamara’s a bit of a rock star in our EE Voice podcast world, as this was the third time she’s been on the show.)
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Filed Under: EE Voice Tagged With: Edelman Trust Barometer, employee contract, employee engagement

FIR B2B #88: The Decline of Trust and New Twists on End-of-Year Research

January 25, 2018 by David Strom and Paul Gillin Leave a Comment

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The Edelman Trust Barometer shows an alarming decline in American’s trust of nearly every institution except their employers. We also review some of the best end-of-year research reports we’ve seen and explain why we like them.
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Filed Under: FIR B2B Tagged With: cyber security, Edelman Trust Barometer, research

Episode #14: Survival tips for communicators during mergers and acquisitions

February 2, 2017 by Sharon McIntosh and Sharon Phillips Leave a Comment

https://traffic.libsyn.com/fir/EE_Voice_episode_14.mp3

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Welcome to our first podcast for 2017. In this episode, we welcome back Tamara Snyder, leader of Edelman’s Chicago Employee Engagement team, to chat with us about mergers and acquisitions (M&A), an area that has seen increased activity over the last year. She also shares a few findings from the recent Edelman Trust Barometer, which was just issued in January.
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Filed Under: EE Voice Tagged With: acquisitions, Edelman Trust Barometer, employee engagement, M&A, mergers

Episode #7: In employees we trust: Key findings from the 2016 Edelman Trust Barometer

March 20, 2016 by Sharon McIntosh and Sharon Phillips Leave a Comment

http://traffic.libsyn.com/fir/EE_Voice_Episode_7.mp3

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Welcome to episode 7, where we enjoy a great conversation with Tamara Snyder about an inside peek at the soon-to-be-released analysis of the employee specific data of the 16th annual Edelman Trust Barometer. Long known for revealing that the average employee ranks higher than the CEO as trusted company spokesperson, the Trust
Barometer has been a wealth of insights for communicators. And for the first time this year, the study also measured employees’ trust of their own company.
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Filed Under: EE Voice Tagged With: Edelman Trust Barometer, employee advocacy, employee engagement

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