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FIR B2B #117: Alternatives to Facebook

March 22, 2019 by David Strom and Paul Gillin Leave a Comment

http://traffic.libsyn.com/fir/Fir-B2B_117.mp3

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Turmoil at Facebook should give B2B marketers pause about reflexively casting their lot with a social network that increasingly appears to be careening out of control. There are good alternatives. Other topics include whether it’s time to return to pen and paper for meetings and an amusing viral tweet that Quantas kicked off by responding to a 10-year-old boy who wants to start his own airline.
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Filed Under: FIR B2B Tagged With: #DeleteFacebook, Facebook, Quantas

FIR B2B #93: Is privacy finally a thing for B2B marketers?

March 24, 2018 by David Strom and Paul Gillin Leave a Comment

http://traffic.libsyn.com/fir/Fir-B2B_93.mp3

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With the DeleteFacebook meme taking hold, privacy concerns may have finally reached a tipping point. B2B marketers who have been relishing the opportunity to personalize their interactions should perhaps pause and think about the potential backlash. 
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Filed Under: FIR B2B Tagged With: #DeleteFacebook, Facebook, privacy

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