Podcast: Play in new window | Download (Duration: 15:42 — 14.4MB) | Embed

Subscribe: Google Podcasts | Email | RSS | Subscription Options

Doing data-driven marketing correctly means understanding your data sources and working collaboratively with marketing and creative types to benefit from this knowledge. We talk about ways to improve your campaigns and keeping them fresh and interesting, and what Amazon is doing to spur competition for its new HQ2 site selection.
Continue Reading →