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Last week, some of my favorite people at Prezly released a seven-step process for starting your own PR firm. While it’s focused on starting a PR firm, the process and tips work for anyone looking to go out on their own—either to build something gigantic or to give yourself control over your own destiny.

This also works for those of you who freelance on the side, and provides tips for helping you decide when and if it’s time to go full-time on working for yourself.

So if you already run a PR firm (or any other company, for that matter), already have a side gig, or are thinking about going out on your own, today’s episode of the Spin Sucks podcast is for you.

Resources Included:

• Prezly Article: How to Start your Own PR Firm (with Advice from Those Who’ve Done it) 
• Simon Senek’s “Start With Why” 
• Spin Sucks Academy
• Spin Sucks Community
• Redefining Communications
• Agency Leadership podcast

About Gini Dietrich

Gini Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communications firm. She is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro. She is the co-author of Marketing in the Round and co-host of Inside PR. Full bio