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On January 8, Trump was banned from the internet. Last week, Zack Bornstein, an Emmy-award-winning writer/director for the likes of Jimmy Kimmel and Comedy Central, tweeted, “I’m no epidemiologist” and attached a graphic of The Corona cases beginning to steeply decline in the United States on January 8. 

I’m no epidemiologist pic.twitter.com/p53ZAuc2Db

— Zack Bornstein (@ZackBornstein) February 17, 2021

It’s a joke, of course (consider the source) but it says a lot about what can happen to real people in real situations when some are banned from social media. I don’t know about you, but it felt to me like the world readjusted itself on its axis when Trump was banned. We no longer had a cliffhanger every time we went to bed.

But what happens when you or your organization or your client or someone on your leadership team is banned? Typically it’s not an outright ban but what is called “shadowbanning.”

And that’s what we talk about on today’s Spin Sucks podcast episode.

About Gini Dietrich

Gini Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communications firm. She is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro. She is the co-author of Marketing in the Round and co-host of Inside PR. Full bio