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Inside PR 417: Facebook, Google, Ezra Klein and the future of media

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On this week’s Inside PR podcast, Martin Waxman, Gini Dietrich and Joseph Thornley talk about three #IPRMustKnows. All three involve either Google or Facebook and two relate to video. Listen to the podcast for news about Facebook tools for video publishers, a new YouTube mobile playerand the next steps in gutting Google+.

Our main discussion item was suggested to us by Robert Carver (Thanks Robert!). Recently, Ezra Klein peered into the future and came up with the question, Is the Media Becoming a Wire Service? Klein’s article is thought provoking and a worthwhile read. He posits a tradeoff between greater reach and an erosion in innovation. Gini, Martin and I are drawn into Klein’s vision of the future with both enthusiasm and trepidation. Give it a listen and then tell us what you think? Is Klein’s vision of future journalism something that you think will come to pass?

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About Joe Thornley

Joseph Thornley, co-host of Inside PR, is CEO of Thornley Fallis and founder of 76engage. He is a past Chair of the Canadian Council of Public Relations Firms. Full bio

About Martin Waxman

Martin Waxman, MCM, APR, is a digital, social media, and communications strategist and LinkedIn Learning instructor. He conducts AI research, leads social media workshops, and teaches digital strategy. He writes a Digital Marketing Trends newsletter on LinkedIn, is one of the hosts of the Inside PR podcast and can be found on Twitter @martinwaxman. Full bio

About Gini Dietrich

Gini Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communications firm. She is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro. She is the co-author of Marketing in the Round and co-host of Inside PR. Full bio

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Thank you to the people behind Inside PR

Our producer is Jacob Waxman, a talented musician, producer, and recording engineer. Jacob produced the episode and is also the composer of our new theme music. Roger Dey is our announcer.

Inside PR by Joseph Thornley, Gini Dietrich, Martin Waxman is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

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