FIR Podcast Network

For Immediate Release: Podcasts for Communicators

  • Home
  • Shows
  • Episodes
  • People
  • Blog
  • Subscribe
  • Sponsors
  • Contact Us
    • Join the FIR Podcast Network
  • Archives
You are here: Home / FIR on Higher Education / #31: How to Mobilize Alumni through Communications

#31: How to Mobilize Alumni through Communications

March 27, 2015 by Kevin Anselmo Leave a Comment

http://traffic.libsyn.com/fir/fir-highered31.mp3

Podcast: Play in new window | Download (Duration: 28:21 — 13.0MB) | Embed

Subscribe: Google Podcasts | Email | RSS

cohen-bannerStudents will soon be graduating. As they receive their diplomas, these new graduates will bid farewell to their schools. Countless time, energy and not to mention money has been invested in the experience. Alumni have the potential to be one of the best ambassadors for a school by discussing their intimate and unique experiences with others.

Stakeholders across the institution need to ensure that these new graduates aren’t saying goodbye forever, but rather continuing a dialogue through their alumni communications program. On episode 31 of FIR on Higher Education, alumni relations expert Daniel Cohen will share best practice tips on how to do this. Daniel is the CEO of the alumni networking platform company Graduway and a regular conference speaker on this topic.

Among the topics we discuss on this episode is:

  • The importance of engaging alumni
  • The type of content that most resonates with alumni
  • Keys to mobilizing alumni to become potential donors

Following the interview, I share thoughts on the importance of academics embedding stories in their interviews, while technology correspondent Harry Hawk discusses how he is using Blackboard.

About Daniel Cohen
Daniel Cohen is the CEO and Co-Founder of Graduway. Prior to Graduway, Daniel worked for seven years with Merck & Co. serving most recently as their Regional Commercial and Finance Director for Eastern Europe and Central Asia. Prior to Merck, Daniel worked for seven years with Procter & Gamble in the United Kingdom in a variety of finance roles including heading up its finance graduate recruitment function. Daniel holds a BA (Econ.) from the University of Manchester and is a qualified accountant.

Get this Podcast:

  • Download the MP3 file (13.6 MB / 28:21)
  • Subscribe to “FIR on Higher Education with Kevin Anselmo RSS feed
  • Get the show at iTunes
  • Get the FIR app for your mobile device – iPhone | Android | Windows

This episode is sponsored in part by Experiential Communications’ Media Training for Academics program.

Share this:

  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to email a link to a friend (Opens in new window)

Related Posts

  • FIR on Higher Education #45: University of Missouri Protests and Communications Implications
  • FIR on Higher Education 55: Steps to Consider in Conducting a Strategic Communications Review
  • FIR Interviews
    FIR Interview: Elise James-DeCruise on Snapchat for Internal Communications

About Kevin Anselmo

Kevin Anselmo, host of FIR on Higher Education, is the Founder and Principal of Experiential Communications and the creator of the Media Training for Academics program. He helps brands within academia – whether individual or corporate – communicate with stakeholders. Full bio

Filed Under: FIR on Higher Education

Share Your Comments on FIR on Higher Education

FIR Community on Google+Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Google+.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America), +44 20 3239 9082 (Europe), or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at .(JavaScript must be enabled to view this email address). If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

If you enjoy the For Immediate Release on Higher Education podcast, please considering leaving a review and rating on iTunes.

Leave a Reply Cancel reply

Social connect:
Login Login with facebook
Login Login with twitter
Login Login with google

Your email address will not be published. Required fields are marked *

Connect with FIR

Support FIR

Become a Patron

Pledge as little as $1 per month to help support the existing stable of shows, make new shows possible, and be part of the growth of the FIR Podcast Network.

FIR Podcast Network Shows

FIR SPONSOR

The FIR Podcast Network is made possible by the generous support of our sponsors, of which we currently have none. Please reach out to us if you are interested in sponsoring FIR. Contact us at fircomments@gmail.com.

Looking for Older Episodes?

Visit the FIR Podcast Network Archives at forimmediaterelease.biz.

Join Our Facebook Community

Facebook Group Icon

FIR Podcast Network on Twitter

My Tweets

We Want Your Feedback

Email comments with or without audio attachments (5 MB/3 minute limit) to fircomments at gmail dot com.

North America Comment Line:
+1.415.895.2971

Europe Comment Line:
+44.20.3239.9082

Skype: fircomments

Promote FIR!

Let your readers and colleagues know about FIR by adding a logo to your blog or web page. Get it here!

FIR Podcast Network Logo

Help Spread the Word about FIR!

GaggleAMP: spread the word about FIR!

License

Creative Commons License This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

FIR Podcast Network website © 2023 Shel Holtz and Neville Hobson | Community Guidelines | Privacy Policy

Website development by WP Fangirl. Album art and design by Effective Edge Communications.