Coca-Cola is one of the first companies to demonstrate a big commitment to generative AI, launching a contest that requires contestants to use both of OpenAI’s public tools: ChatGPT and DALL-E 2. Neville and Shel discuss the contest and some other brand experiments with generative AI tools in this short midweek episode.
The next monthly, long-form episode of FIR will drop on Monday, April 22.
We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email firstname.lastname@example.org.
Special thanks to Jay Moonah for the opening and closing music.
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