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Kevin Anselmo joins host Shel Holtz to discuss a university that has opened itself to criticism for what may have been an ill-advised case of social activism. Also in this episode:

• Amazon may soon become the most important platform for influencers
• Employee loyalty is falling and culture is to blame
• Longer videos on Instagram are driving traffic to publisher sites
• Podcasting has reached a tipping point
• Virtual Reality could make your boss nicer
• Advice on doing CEO advocacy well
• Dan York reports on Edison Research’s Infinite Dial study, Facebook’s pivot toward privacy, and Sen. Elizabeth Warren’s proposal to break up tech giants.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which FIR content is selected at Shel’s Link Blog.

About Kevin Anselmo

Kevin Anselmo is founder and Principal of Experiential Communications, a consultancy that aims for important ideas to be heard in a world of misinformation, distracted audiences and alternative facts. He does this by deploying smart communications strategies to disseminate organizational key messages, important research findings, and insights based on expertise. This is primarily accomplished through strategic storytelling, engaging education and robust reviews. He is the author of “Maximize Your Impact: How Academics Can Communicate Knowledge Through Traditional and Digital Media” and host of the Learning & Development Stories podcast. Previously, Kevin was Director of Public Relations for Duke University’s Fuqua School of Business and prior to that managed the media relations for IMD in Switzerland. Currently based in Chapel Hill, North Carolina, Kevin lived and worked in Switzerland for eight years and in Germany for two years. He has led public relations initiatives in various countries around the world.

Links from this episode

• Writing Boots, David Murray’s blog
• Bobbi Brown Cosmetics experiments with Facebook AR ads
• After dropping runway fashion, Calvin Klein turns to TikTok
• Why Do So Many Big Fashion and Beauty Brands Want to Support Startups?
• Three Fashion Tech Incubators and Accelerators That We Have Our Eye On
• 6 hi-tech devices and apps that will redefine your beauty regimen
• Forget Instagram, Amazon Is The Influencer Platform Of The Future
• Employee loyalty is down — and weak company culture is to blame
• Longer videos are powering Bloomberg’s Instagram growth
• Podcasts, smart speakers soar as social media stalls, based on new survey
• Podcast Growth Is Popping in the U.S., Survey Shows
• Spotify’s Grand Plan for Podcasts is Taking Shape
• LinkedIn to Launch Workplace Podcast ‘Hello Monday’
• Infinite Dial 2019 (PDF)
• Boss Acting Nicer Recently? You May Have VR to Thank
• The Right and Wrong Way to Do ‘CEO Activism’
• New Jersey dean is stepping down over her university’s decision to drop Chick-fil-A
• Dean resigns over school’s Chick-fil-A decision

Links from Dan York’s Tech Report

• Infinite Dial 2019
• U.S. users are leaving Facebook by the millions, Edison Research says
• A Privacy-Focused Vision for Social Networking
• TechMeme coverage of Mark Zuckberberg’s announcement
• Facebook vs. Apple
• Facebook’s Awkward Pivot to Privacy
• TechMeme curation of articles addressing Sen. Warren’s proposed tech regulations

About Shel Holtz

Shel Holtz, ABC (Accredited Business Communicator), is director of Internal Communications at Webcor, a commercial general contractor headquartered in San Francisco. Before joining Webcor, Shel spent 21 years as principal of Holtz Communication + Technology. In addition to integrating technology into communications strategies, his expertise includes strategic communications planning, change management, organizational culture, business initiatives and communications research. Full bio