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You are here: Home / For Immediate Release / FIR #159: How Long Will You Remember This Episode?

FIR #159: How Long Will You Remember This Episode?

October 15, 2018 by Shel Holtz Leave a Comment

https://traffic.libsyn.com/fir/forimmed-159.mp3

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There’s no conversation with a subject matter expert this week, just host Shel Holtz nattering on about…

  • Whether a brand voice should remain consistent across multiple social channels
  • The BBC’s new communication metric: long-term memory
  • How evolving business response to disasters is changing how communities deal with them
  • Making managers a discrete audience as a core part of the Employee Experience
  • The long, slow demise of Google+
  • A human-like Artificial Intelligence that could appear in your room to answer your questions — assuming you bought the right AR headset
  • Amazon’s recruitment AI that was biased against female candidates
  • Delta’s Twitter poll that will determine its in-flight holiday movie
  • The “personal podcast” Pocket will play for you
  • Twitter’s decision to end Moment creation on its mobile apps
  • The blockchain that will verify journalism (which Forbes is joining)

Dan York’s Tech Report covers the successful DNSSEC key rollover, the shutdown of Google+, Spotify opening its podcast beta to everyone, new video hardware from Facebook and Google, Snapchat’s original daily scripted shows, and Facebook’s 3D photos.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which FIR content is selected at Shel’s Link Blog.

Links from this week’s episode:

  • Should Your Brand Voice Stay the Same Across Social Channels?
  • How the BBC ties memory to branded content effectiveness
  • As Michael Approaches, Companies Are Changing the Way We Weather Natural Disasters
  • Design an Employee Experience That Attracts Star Talent
  • Leadership development series entertains staff on just $15 (for theme music)
  • Google+ to shut down after security bug
  • Magic Leap’s Mica is a human-like AI in augmented reality
  • Amazon Reportedly Killed an AI Recruitment System Because It Couldn’t Stop the Tool from Discriminating Against Women
  • Die Hard or Elf? Delta lets passengers Twitter-vote for movies
  • Pocket Plans to Turn Your Never-Ending News Reading List Into a Podcast
  • Twitter sunsets the ability to create Moments on mobile
  • Meredith is developing 10 original shows for Instagram’s IGTV
  • Forbes Enters Blockchain Game, Partners With Civil

Links from Dan York’s Report:

  • Project Strobe: Protecting your data, improving our third-party APIs, and sunsetting consumer Google+
  • Google+ to shut down after coverup of data-exposing bug
  • Introducing Spotify for Podcasters in Beta
  • Spotify Launches New Program for Podcasters
  • Spotify Podcast submissions are open to all
  • Your podcast, on Spotify.
  • Facebook launches Portal auto-zooming video chat screens for $199/$349
  • Facebook announces Portal, an Echo Show rival focused on video chat”
  • Google announces Google Home Hub, its 7-inch Assistant Smart Display
  • Snapchat becomes the mobile HBO with 12 daily scripted original shows
  • Facebook rolls out 3D photos that use AI to simulate depth
  • 3D Photos Now Rolling out on Facebook and in VR

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Related Posts

  • FIR #216: FIR Joins MPN
  • FIR #54: Our most engaging episode
  • FIR #117: A Dilly Dilly Episode

About Shel Holtz

Shel Holtz, ABC (Accredited Business Communicator), is director of Internal Communications at Webcor, a commercial general contractor headquartered in San Francisco. Before joining Webcor, Shel spent 21 years as principal of Holtz Communication + Technology. In addition to integrating technology into communications strategies, his expertise includes strategic communications planning, change management, organizational culture, business initiatives and communications research. Full bio

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