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album art: FIR Speakers & Speeches

In conversation with Millennials at Syracuse University London

October 24, 2014 by Neville Hobson Leave a Comment

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Invited by course professor Dr Barbara Gibson, Neville delivered a presentation to the class followed by an informal discussion that was recorded and is the content of this podcast.Introduced by Barbara, the discussion includes a series of Q&A with Neville together with shared perspectives and insights on social media, online marketing, brand behaviours, and more from a group we frequently comment on in The Hobson and Holtz Report weekly show.
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Filed Under: FIR Speakers and Speeches

album art: All Things IC

#10: Rachel reports from CIPR Inside conference

October 3, 2014 by Rachel Miller Leave a Comment

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In this podcast Rachel reports from the annual internal communication Chartered Institute of Public Relations (CIPR) Inside conference, which was attended by 200 comms pros on 2 October 2014.
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Filed Under: All Things IC

FIR Live Album Art

Language Translation for Communicators

August 14, 2014 by Shel Holtz Leave a Comment

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Language translation has bedeviled communications and PR practitioners forever, but the rise of digital media has complicated the situation in a number of ways. The requirements for producing content right now have led to a need for almost instantaneous translation while access to the Internet has introduced languages spoken in regions that weren’t previously participants in the economy.
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Filed Under: FIR Live

album art: TV@Work

#5: A chat with Drew Keller

July 27, 2014 by Ron Shewchuk Leave a Comment

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This edition features an interview with Drew Keller, media consultant, instructor and founder of StoryGuide.net. Drew really knows his stuff, whether it’s time-honoured video storytelling techniques or insights into the latest trends in digital media.
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Filed Under: TV@Work

album art: FIR Book Reviews

The Mobile Mind Shift, by Ted Schadler, Josh Bernoff, and Julie Ask

July 10, 2014 by Shel Holtz Leave a Comment

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The Mobile Mind Shift: Engineer Your Business to Win in the Mobile Moment provides the first comprehensive overview of what it takes to develop mobile resources that accommodate the growing expectations of users who increasingly turn first to mobile devices.
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Filed Under: FIR Book Reviews

album art: FIR on Strategy

#19: The role of budgets

May 30, 2014 by Andrea Vascellari Leave a Comment

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In this episode we understand the different roles of budgets and I share with you also 6 practical tips that help you define your budgets during the planning phase of your communication plans.
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Filed Under: FIR on Strategy

album art: FIR on Technology

#: Exploring Google+ Hangouts On Air

December 31, 2013 by Dan York Leave a Comment

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What are Google+ “Hangouts On Air” (HOA) all about and how can communicators best use them? How does a “Hangout On Air” differ from a “Hangout”? What kind of technology do you need to know to use them?
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Filed Under: FIR on Technology

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