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For Immediate Release: Podcasts for Communicators

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FIR #206: We’re Both Vaccinated, So Listen Without a Mask

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The April installment of The Hobson & Holtz Report includes reports on these stories:

  • Reuters’ website goes behind a paywall
  • NFTs are still hot as problems (and possible solutions) emerge
  • Advertisers like podcasts but want better measurement
  • CEOs and brands are pushing COVID-19 vaccinations
  • Volkswagen tarnished its already dicey reputation with an ill-conceived April Fool’s prank
  • Is Clubhouse cooling off already?
  • Dan York reports on Unsplash’s acquisition by Getty Images, Wix’s challenge to WordPress, TikTok, Clubhouse, and Substack facing competition, Google’s revamp of Feedburner, Core Web Vitals’ change to Google search ranking, and Instagram Lite.

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Circle of Fellows #68: Communications and ROI

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Return on Investment (ROI) is a term that is tossed around loosely in some circles. Strictly speaking, ROI is expressed as a percentage determined by dividing the return (or benefit) of a monetary investment by the cost of the investment. That’s not what most communicators measure, yet the industry frequently refers to the ROI of communication. Is that a number that applies to communication? Can communication contribute to an organization’s overall ROI? What are valid alternatives to ROI that company leaders will appreciate when communicators share them?

Four IABC Fellows gathered at noon ET on Thursday, April 15, 2021, to discuss these and other questions.
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#648-650: Garcia, Coles, Adams-Miller w/ Mitchell Levy on Thought Leader Life Credibility

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This episode features #ThoughtLeaders and #Experts Chuck Garcia, John Coles, and Andrea Adams-Miller.
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The Spin Sucks Podcast with Gini Dietrich (album art)

Spin Sucks 143: Leading with Compassion-Based Communications

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If we’ve learned anything in the past year, it’s that we need to lead our communications with compassion, while keeping our biases in check. That’s what Gini Dietrich discusses on this week’s Spin Sucks podcast episode.
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#644-647: Angelo, Flick, Primus, Sciambi w/ Mitchell Levy on Thought Leader Life Credibility

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This episode features #ThoughtLeaders and #Experts Stephanie Angelo, Tom Flick, Kelly Primus, and Lonnie Sciambi.
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#641-643: Ramsey, Demuynck, Vyas w/ Mitchell Levy on Thought Leader Life Credibility

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This episode features #ThoughtLeaders and #Experts Daniel Ramsey, Helena Demuynck and Hema Vyas.
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#638-640: Lawrence, Anderson, Arruda w/ Mitchell Levy on Thought Leader Life Credibility

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This episode features #ThoughtLeaders and #Experts Tracey Lawrence, Neil Anderson and William Arruda.
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FIR B2B #146: Language Matters

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Corporations are increasingly weighing in on social and political issues, and the need to be sensitive to special interests has never been greater. In this show we run through some examples of how the choice of words matters in framing your organization’s position in a controversy. 
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FIR Interviews

FIR Interview: “An Effort to Understand” Author David Murray

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David Murray’s new book, “An Effort to Understand,” is a collection of essays drawn from many years of posts to his blog, Writing Boots. Addressing the challenges of communicating with one another in a polarized society, the book is structured first to define communication, then move from the personal to the organizational. Like the society on which the book is focused, not everyone will agree with everything in the book, but Murray offers sage wisdom about how to engage in conversations about these matters.

In this interview, FIR co-host Shel Holtz talks with Murray about the book, including his assertion that it is not communication if you know the outcome and that communication should not be civil.
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