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Welcome Victoria Dew, SCMP, Founder and CEO of Dewpoint Communications back to this month’s EE Voice podcast. Victoria joined Sharon and me to discuss Dewpoint’s insights report, “The New Rules of Employee Experience & Communications in 2022.” 

In speaking to dozens of business leaders, Victoria and her team captured and analyzed emerging trends – the themes and trends that will impact the way we work moving forward. 

Some of her key findings included:

• The connection between employee experience and commercial success 
• Managers’ critical role in communicating with and engaging employees
• The importance of a systemic way of listening to employees

In her conversations, Victoria discovered that the importance of listening was chief among leaders’ priorities. “The role of managers listening is a huge theme in this report,” she said. “It came through again and again – we, as communications professionals, understand two-way, symmetrical communication, but what is sometimes a surprise to organizations is that listening is part of communication as much as talking. So, listening is the new talking and action is the new listening.” 

To that end, Victoria also points to the growing importance of striking a balance between increased focus on employee engagement and respecting employee activism. “When I talk about employee journey and personas, one of the behaviors we’re looking for here is that an employee’s experience is strong enough, positive enough,  that they will advocate externally,” she said. “That’s why we want to work with employees pre- and post-employment.” 

For more insights from Victoria, connect with her on LinkedIn. You can download the full report here. 

About Sharon McIntosh

Sharon is president of And Then Communications. With more than two decades of communications experience, she has a passion for creating and executing new ideas to drive employee engagement at companies both large and small. Most recently Sharon served as PepsiCo’s vice president of Global Internal Communications, overseeing the company’s efforts to connect with its more than 274,000 employees worldwide.

About Sharon Phillips

Sharon Phillips is principal of Sharon Phillips Communications, which focuses on employee engagement and corporate communications strategy and support. Prior to relaunching her consultancy in 2014, she served as director of Global Internal Communications at PepsiCo.