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In the latest episode of Chats with Chip, James Papiano discusses the role of leadership and culture in the agency environment.

Topics discussed include:

• Whether “culture” is a real thing or just a consulting buzzword designed to generate more fees.
• The relationship between leadership and culture — and whether one can be good even if the other is weak.
• The impact of accidental agency ownership on the culture of the business.
• How to improve culture at an agency as a newly-hired leader.
• The role of transparency in the business and how that can improve or impair culture.

[read the transcript]

About Chip Griffin

Chip Griffin is the Founder & CEO of the Small Agency Growth Alliance (SAGA) and a longtime agency owner and executive. He helps PR and marketing communications agencies build better businesses. Full bio