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The challenges and complexities of communicating increase with the size and scope of the employee population. It’s one thing to communicate when all your employees are in one city or state. When employees span the country, it gets harder, with the expectations and perceptions of employees in Ohio (for example) not necessarily aligning with those of staff in, say, New York. Add staff in other countries — where cultures (not to mention languages) are different and things get even dicier.
This episode of Circle of Fellows — with Mary Hills, Leticia Narváez, Cindy Schmieg, and Angela Sinickas — explored the nuances of communicating globally, regionally, and nationally.
About the panel
Mary Hills’ career as a marketing and communication professional has been in companies undergoing significant evolution, change, and growth. She has held leadership positions with responsibility for developing plans and schemas to support long-term growth and business sustainability goals. She has more than 20 years experience and expertise in designing and delivering training and development programs for companies and organizations, bringing theories, models, and frameworks into everyday practice. In addition to her role at HeimannHills Marketing Group, Mary serves as Adjunct Faculty in the MS – Global Strategic Communication program at Loyola University Chicago. Mary speaks internationally and nationally on marketing, communication, standards and practices and women’s leadership topics. She is licensed in Adobe Connect and WebEx, using these to conduct virtual professional learning and education sessions.
Leticia Narváez, ABC, is CEO and Founding Partner of Narváez Group, a consulting firm focused on Strategic Communication, Employee Engagement, Corporate Reputation, Social Responsibility and Communication Training based in Mexico City. A 30-years experienced professional, she held management top-level positions at Sanofi, Merck, American Express and Ford Motor Co. among others. She builds communication bridges with the utmost excellence standards. During her career path, she has been at the forefront of divestitures, mergers and acquisitions, diversity leadership, issues and crisis management, team and leadership development, strategic planning and senior executive consulting. She has been a speaker at international forums, is the co-author of several books and manuals on business communications and has written a large number of articles on the subject. Leticia has a Bachelor’s Degree in Communications and Public Relations from the Latinoamericana University, a Master Degree on Digital Communications from Cantabria University and a Postgraduate Diploma on Top Business Administration at the Panamerican Institute of Top Business Administration – IPADE-.
Cindy Schmieg ABC, is an award-winning strategic communicator. With 30+ years of corporate, agency, and consulting experience, Cindy now teaches online within the Communications Master Degree program at Southern New Hampshire. She has served in many IABC leadership roles and today serves as IABC 2018 Gold Quill Awards Chair.
Angela Sinickas is the founder of Sinickas Communications, which has worked with companies, organizations, and governments in 32 countries on six continents. Her clients include 25% of the Forbes Top 100 largest global companies. Before starting her own consulting firm, she held positions from editor to vice president in for-profit and government organizations and worked as a senior consultant and practice leader at Hewitt and Mercer. She is the author of a manual, How to Measure Your Communication Programs (now in its third edition), and chapters in several books. Her 50+ articles in professional journals can be found on her website,www.sinicom.com. Her work has been recognized with 20 international-level Gold Quill Awards from IABC, plus her firm was named IABC Boutique Agency of the Year in 2015. She holds a BS degree in Journalism from the University of Illinois at Urbana-Champaign and an MS in Leadership from Northeastern University.
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