A review of the trove of articles about how brands have addressed the conflict in the Middle East suggests that there is no way to satisfy everybody, even for brands that opt to say nothing at all. Neville and Shel explore the peril of speaking out, even as expectations continue for companies and their CEOs to address societal issues. Also in this monthly long-form episode:
- The closure of Pebble (formerly T2) has implications for the entire fractured social media ecosystem
- A global PR body has ratified 10 principles for the ethical use of AI in PR and communications
- LinkedIn influencers are becoming a force to be reckoned with
- A poll from MIT explores key decision points for deploying AI in the enterprise
- Silicon Valley appears to have given up on news in social networks
In his tech report, Dan York shares details about the flailing of Twitter, changes in Threads, WhatsApp channels, and Automattic’s purchase of Texts.
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