For Immediate Release: Podcasts for Communicators
Podcast: Play in new window | Download (Duration: 21:15 — 17.6MB) | Embed
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In this episode of the Agency Leadership Podcast, Chip and Gini discuss some of the more popular “single number” metrics that some advocate — and then explain why they may not be the best for your purposes.
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Podcast: Play in new window | Download (Duration: 22:50 — 18.8MB) | Embed
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How should you handle it when clients ignore your recommended course of action? When should you push back — and how should you do it?
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Podcast: Play in new window | Download (Duration: 22:03 — 18.2MB) | Embed
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In this episode, Chip and Gini discuss the merits of some of these arguments and explain how agency leaders can think about the right mix of contractors and employees in their own businesses.
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Podcast: Play in new window | Download (Duration: 22:39 — 18.7MB) | Embed
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How should you handle it when one of your agency’s employees — or prospective new hires — comes to you and asks you to match another offer?
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Podcast: Play in new window | Download (Duration: 21:41 — 17.9MB) | Embed
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Do you know what your clients really value from their relationship with your agency? Often we know that we are creating real value for a client, but it isn’t always aligned with the value that they see.
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Podcast: Play in new window | Download (Duration: 19:59 — 16.6MB) | Embed
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In this episode, Chip and Gini share their perspectives, including what has gone wrong for them in the past — and how you can make sure that you are communicating effectively with your team, clients, and prospects during turbulent times.
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Podcast: Play in new window | Download (Duration: 21:16 — 17.6MB) | Embed
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This episode will help you to build or improve your own framework for reporting that should lead to better results, happier clients, and improved retention.
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Podcast: Play in new window | Download (Duration: 22:26 — 18.1MB) | Embed
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In this second part of a two-part series, Zach Hyder explains what it has been like to transition from agency coach to president of the agency founded by Ward Hubbell.
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Podcast: Play in new window | Download (Duration: 20:05 — 16.6MB) | Embed
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In this episode, Chip and Gini explore how agencies should approach this question, both when developing their own strategies for clients as well as for helping to guide the client on their overall communications planning.
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Podcast: Play in new window | Download (Duration: 21:12 — 17.1MB) | Embed
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In this episode, Hubbell Communications founder Ward Hubbell talks about the agency he founded, and how he decided to approach the transition when he no longer wanted to manage the business day-to-day.
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