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On this episode of AMPUP Your Digital Marketing host Glenn Gaudet is joined by Megan Conley CEO and Founder of Social Tribe. At social tribe, Megan and her team build and deliver leading-edge social, content and influencer programs for enterprise brands. She has worked with businesses such as SAP, SuccessFactors, Cisco Systems and HP, driving measurable business impact and real-world results. In their discussion Glenn and Megan explore the finer points of content and digital marketing and how to avoid certain pitfalls and the tools you can use to make your digital marketing both effective and easier.

What You’ll Learn About:

What content fatigue is and how break through it with your brand message
Why you should focus on quality vs. quantity when it comes to the content you create
How to find and target the pain points for your customers
How to partner with influencers and get the most from the partnership
Why you don’t need to create more content and should start by surveying the content you have and how to repackage it
What tools for publishing your content effectively and creating links

To connect with Megan @MegConley or go to www.social-tribe.com