Your inbound marketing strategy likely took a hit this year thanks to the pandemic. In order to rebound from this, you need to adjust and be agile.
In this episode of AMP Up Your Digital Marketing, Glenn Gaudet speaks with Jen Spencer, VP of Sales and Marketing at SmartBug Media, an intelligent inbound marketing agency. On the show, they discuss the impact of COVID-19 on inbound marketing, and what her advice is for organizations to adjust, what organizations should do as businesses reopen, and what her takeaways are from this time.
- The impact of COVID-19 on inbound marketing.
- How to keep your inbound marketing strategy agile.
- Why it’s important to consistently talk to your customers.