On this episode, Glenn Gaudet sits down with Peter Prodromou. Peter is a seasoned executive leader and growth-marketer with finance, sales, and corporate workout expertise. He is an expert on the implications of reputation and responsibility on brand. Early on, Peter understood the power of social media not simply for branding but also for influencing policy and politics. In their discussion Glenn and Peter explore digital marketing from the agency point of view and Peter drills Glenn on the value of a tool like GaggleAMP and how it can truly be leveraged inside agencies and companies alike.
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