ALP 7: The pros and cons of RFP’s for agencies

November 20, 2018 by Chip Griffin Leave a Comment

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In this episode, Chip Griffin and Gini Dietrich discuss the pros and cons of responding to RFP’s as a way to win agency business.

Neither Chip nor Gini are big fans of RFP’s for agencies — at least in most cases — and on today’s show they discuss why, as well as when you should make an exception.

The duo also have some advice for agency owners and executives who do end up responding to RFP’s, either out of necessity or choice.

[read the transcript]

About Chip Griffin

Chip Griffin is the founder of SAGA and creator of the Build to Own approach, helping PR and marketing agency owners get more profit, time, and choices from the businesses they run. Full bio

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ALP 7: The pros and cons of RFP’s for agencies

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