FIR Podcast Network

For Immediate Release: Podcasts for Communicators

  • Home
  • Shows
  • Episodes
  • People
  • Blog
  • Subscribe
  • Sponsors
  • Contact Us
    • Join the FIR Podcast Network
  • Archives
You are here: Home / The Agency Leadership Podcast / ALP 51: The ongoing (and pointless?) battle between PR and advertising agencies

ALP 51: The ongoing (and pointless?) battle between PR and advertising agencies

November 19, 2019 by Chip Griffin Leave a Comment

https://traffic.libsyn.com/fir/alp-0051.mp3

Podcast: Play in new window | Download (Duration: 24:19 — 25.3MB) | Embed

Subscribe: Google Podcasts | Email | RSS | More

Why do PR and advertising agencies feel the need to look down their noses at each other? Why can’t everyone just get along?

That’s the discussion that Chip and Gini have after an article appeared in AdWeek with the provocative title “PR Agencies Invade Adland.”

As the creator of the PESO model that calls for the integration of all forms of media, Gini has some especially strong feelings on the subject. The reality is that the lines between all types of agencies have blurred. It’s now more of a question of an agency’s primary focus, but there is an increasing need to have some degree of fluency in a range of communications disciplines at any type of agency.

RESOURCES

  • PR Agencies Invade Adland
  • The PESO Model

[read the transcript]

Share this:

  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to email a link to a friend (Opens in new window)

Related Posts

  • album art: Inside PR
    Inside PR 435: Advertising Equivalencies and Advertising Celebrities
  • ALP 50: Does size matter when it comes to PR agencies?
  • ALP 117: Why (and how) clients should manage their PR/marketing agencies

About Chip Griffin

Chip Griffin is the Founder & CEO of the Small Agency Growth Alliance (SAGA) and a longtime agency owner and executive. He helps PR and marketing communications agencies build better businesses. Full bio

Filed Under: The Agency Leadership Podcast

Share Your Comment on The Agency Leadership Podcast

Share your comments or questions about this podcast, or suggestions for future podcasts, in the online FIR Podcast Community on Facebook.

You can also send us instant voicemail via SpeakPipe, right from the FIR website. Or, call the Comment Line at +1 415 895 2971 (North America) or Skype: fircomments. You can tweet us: @FIRpodcast. And you can email us at fircomments@gmail.com. If you wish, you can email your comments, questions and suggestions as MP3 file attachments (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

Leave a Reply Cancel reply

Social connect:
Login Login with facebook
Login Login with twitter
Login Login with google

Your email address will not be published. Required fields are marked *

Connect with FIR

Support FIR

Become a Patron

Pledge as little as $1 per month to help support the existing stable of shows, make new shows possible, and be part of the growth of the FIR Podcast Network.

FIR Podcast Network Shows

FIR SPONSOR

The FIR Podcast Network is made possible by the generous support of our sponsors, of which we currently have none. Please reach out to us if you are interested in sponsoring FIR. Contact us at fircomments@gmail.com.

Looking for Older Episodes?

Visit the FIR Podcast Network Archives at forimmediaterelease.biz.

Join Our Facebook Community

Facebook Group Icon

FIR Podcast Network on Twitter

My Tweets

We Want Your Feedback

Email comments with or without audio attachments (5 MB/3 minute limit) to fircomments at gmail dot com.

North America Comment Line:
+1.415.895.2971

Europe Comment Line:
+44.20.3239.9082

Skype: fircomments

Promote FIR!

Let your readers and colleagues know about FIR by adding a logo to your blog or web page. Get it here!

FIR Podcast Network Logo

Help Spread the Word about FIR!

GaggleAMP: spread the word about FIR!

License

Creative Commons License This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

FIR Podcast Network website © 2023 Shel Holtz and Neville Hobson | Community Guidelines | Privacy Policy

Website development by WP Fangirl. Album art and design by Effective Edge Communications.