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In this episode, Chip and Gini explore some of the things that PR and marketing agency owners focus on that probably aren’t worth the time.
For example, do you fret over fractional days off taken by employees or trading out paid holidays when a new one gets widespread recognition?
Getting lost in the weeds — especially the wrong ones — can really hold back your agency’s growth and negatively impact employee retention, so Chip and Gini offer some advice on how to combat the urge when it arises.
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