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While many agencies believe that recurring revenue is the answer to all of their problems, the reality is that many agencies become quite successful by generating most of their income from individual projects.
However, project work comes with a unique set of challenges, especially as it relates to dealing with clients who may end up inadvertently delaying completion of a project.
The unpredictability of resourcing and revenue that these delays can create mean that agency owners need to find ways to account for that.
Chip and Gini offer tips for improving cash flow, minimizing delays, and increasing your flexibility to handle the ebbs and flows common with project-focused agencies.
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