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ALP 183: Think twice about seeking awards for your agency

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Most agencies love awards. Larger agencies even have teams devoted to seeking them.

In this episode, Chip and Gini discuss why the time and money spent on awards may be misplaced.

They even have a suggestion for those of you who may disagree so that you can make a more informed decision about your future investment in awards.

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About Chip Griffin

Chip Griffin is the Founder & CEO of the Small Agency Growth Alliance (SAGA) and a longtime agency owner and executive. He helps PR and marketing communications agencies build better businesses. Full bio

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Creative Commons License This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.