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The recent documentaries about the disaster that was the Fyre Festival raise an interesting question: are agencies responsible for their clients’ actions?

Chip and Gini tackle the topic in this week’s episode and explore the different ways that agency leaders can handle their concerns about prospects and clients.

The duo discuss what expectations of agencies are reasonable, how money influences decision-making, and some real-world examples where both have had to confront ethical dilemmas in the past.

[read the transcript]

About Chip Griffin

Chip Griffin is the Founder & CEO of the Small Agency Growth Alliance (SAGA) and a longtime agency owner and executive. He helps PR and marketing communications agencies build better businesses. Full bio