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Wouldn’t it be great if there was a single metric that you could use to measure the health of your agency business? You could set one KPI to keep an eye on and ensure that you were successful.
Unfortunately, no silver bullet exists.
In this episode of the Agency Leadership Podcast, Chip and Gini discuss some of the more popular “single number” metrics that some advocate — and then explain why they may not be the best for your purposes.
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