In this episode, Mitchell Levy, Chief Aha Instigator of the Aha Amplifier (http://AhaAmplifier.com), introduces his co-host for the month, #ThoughtLeaderJeff Shavitz (http://www.jeffshavitz.com), founder of TrafficJamming (http://www.trafficjamming.com). This month’s episodes will focus on a question many businesses are asking: Is there still a need to drive foot traffic to a physical location? Jeff, who has been working with small- to medium-sized merchants for more than 17 years, says that a physical location allows a business to provide a real, face-to-face customer experience that drives loyalty and makes the customer want to come back. Mitchell maintains that having a physical base where customers can visit adds credibility to your business. If the experience for the customer is a good one, it can lead to greater business success. Whether physical or online, it is about being authentic, trustworthy, and transparent in your #ThoughtLeadership and using that to drive a robust customer experience.
Jeff and Mitchell have invited #ThoughtLeaders to the show for the next four weeks to talk about building small enterprises, driving physical foot traffic, and achieving business success.
To learn more about Thought Leadership and how it can help you be successful, subscribe to the channel: http://youtube.com/user/thoughtleaderlife.
Here are a couple of AhaMessages from the episode. See more in the “Aha Moments from Thought Leader Life” eBooks available in the social media-enabled eBook platform, Aha Amplifier: http://AhaAmplifier.com/.
• If it’s done right, customer experience can be the lynchpin for anything that you’re doing. @jeffshavitz #TLL
• Matching authenticity with experience is a big way to drive traffic. @happyabout #TLL
• Building authentic relationships with your customers can be harder when you’re only on the web. @jeffshavitz #TLL
• A #ThoughtLeader is authentic, trustworthy& transparent, and they manifest this in all their interactions.. @happyabout #TLL