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Welcome to the 31st episode of Digital India Podcast on FIR Podcast Network. This show is ‘Weekly Updates’ brought to you by staff and students of Web Marketing Academy.

Examples of women entrepreneurs (http://her.yourstory.com/women-entrepreneurs-2015-1224)

Priya Maheshwari, started properji.com, an online real estate portal in 2013 with an intial investment of 10L.

In some parts of the country entrepreneurial women are making waves. For example, in the arid regions of Latur and Osmanabad in Maharashtra, women are leading the charge at organizations such as Swayam Shikshan Prayog, which is building networks of rural businesses. Here, women are handpicked to sell products such as gas stoves and the best ones given charge of a region to manage.

A Dow Jones study called Women at the Wheel: Do Female Executives Drive Startup Success?

The overall median proportion of female executives in successful companies is 7.1 percent, compared to 3.1 percent at unsuccessful companies.

Read more: http://forbesindia.com/blog/economy-policy/why-india-needs-more-women-entrepreneurs/#ixzz3wCXqvEn9

Additionally, Catalyst’s report on The Bottom Line: Connecting Corporate Performance and Gender Diversity (based on studies of US-headquartered venture funded Even so, women still constitute about 10% of the total entrepreneurs in India.  (http://forbesindia.com/blog/economy-policy/why-india-needs-more-women-entrepreneurs/)

The 2015 Gender Gedi Female Entrepreneurship Index ranks India a dismal 70 out of the 77 countries included with a score of 25.3 per cent . This index measures a country’s potential to encourage and fuel the development and growth of female entrepreneurship. India also received the lowest score in terms of Labour Force Parity on an institutional level.

What are the challenges for women entrepreneurs?

Challenges of finding women entrepreneurs: According to the Economic Times, as of 2012, women students at IITs had almost doubled to 11 percent in five years and their numbers at two B-schools – ISB-Hyderabad (29 percent) and IIM-Kozhikode (36 percent) – were inching closer to Harvard Business School (39 percent). Other IIMs are lagging though. IIM-Calcutta has only seven percent women in the class of 2013 and IIM-Ahmedabad only 10.9 percent.

 LocalQueen.com  It is a women-only platform which connects womenpreneurs who are running their small business (women’s wear, kids wear, classes etc.) with ladies who are mostly homemakers or ladies who are taking a career break for kids or whatever. These 2 ladies can connect and do business together. In other words, LocalQueen is a platform that taps the power of social selling to create flexible earning opportunities for women and a lively hyper-local market for small businesses, both products and services.

Read More :

Google AMP: https://googleblog.blogspot.in/2015/10/introducing-accelerated-mobile-pages.html

Moz, What you need to know about AMP: https://moz.com/blog/accelerated-mobile-pages-whiteboard-friday

Women Entrepreneurs in India: http://her.yourstory.com/women-entrepreneurs-2015-1224

You can share your feedback at: suresh@webmarketingacademy.in

Facebook: https://www.facebook.com/webmarketingacademy

Host : Suresh  & Monica

Editor  : Bharani 

Until next time, have a good one

About Suresh Babu

Suresh Babu is a Corporate Digital Marketing Trainer, Faculty, Founder & CEO of Web Marketing Academy. A digital marketing training academy located in Bangalore, India: https://www.webmarketingacademy.in
Suresh has trained Corporates like Cognizant, Accenture, Yahoo India, ABB, Huawei in Digital Marketing, Social Media Marketing, Google Analytics & Google Adwords. You can connect with him on LinkedIn: https://www.linkedin.com/in/sureshbabutr